Privacy policy

PRIVACY POLICY

Last updated: July 21, 2026

1. Data Controller

In accordance with the General Data Protection Regulation (EU) 2016/679 ("GDPR"), the Spanish Organic Law 3/2018 on Data Protection and Digital Rights (LOPDGDD), and other applicable data protection laws, the data controller responsible for processing your personal data is:

Company: Gomez y Tudela S.L.

Trading Name: SENA

Registered Address:
Calle Serafín Álvarez Campana 7
11500 El Puerto de Santa María
Cádiz, Spain

Customer Support Email:
soporte.tiendaonline@outlook.es


2. Scope

This Privacy Policy explains how SENA collects, uses, stores, and protects personal information obtained through our online store, including when you browse our website, place an order, contact customer support, or subscribe to marketing communications.


3. Personal Information We Collect

We may collect the following categories of personal information:

  • Full name

  • Shipping and billing address

  • Email address

  • Telephone number

  • Order history

  • Return and support request information

  • Communications with our customer support team

  • Device and browser information

  • IP address

  • Cookies and similar technologies

  • Marketing preferences, where provided

We do not intentionally collect special categories of personal data.


4. How We Use Your Information

We use your personal information to:

  • process and fulfill orders;

  • process payments;

  • send order confirmations;

  • arrange shipping and delivery;

  • handle returns, refunds, and warranty claims;

  • respond to customer inquiries;

  • prevent fraud;

  • comply with legal obligations;

  • improve our products and services;

  • manage our relationship with customers;

  • send marketing communications where we have your consent or another valid legal basis.


5. Legal Basis for Processing

We process personal information based on one or more of the following legal grounds:

  • performance of a purchase contract;

  • compliance with legal obligations;

  • your consent, where required;

  • our legitimate interests, including fraud prevention, website security, and customer service.


6. Marketing Communications

With your consent, we may send you information about:

  • new products;

  • promotions;

  • special offers;

  • product launches;

  • marketing campaigns.

You may withdraw your consent at any time by clicking the unsubscribe link included in our emails or by contacting us at:

soporte.tiendaonline@outlook.es

Our email marketing campaigns may be managed through Klaviyo.


7. Payment Methods

Payments may be processed using one or more of the payment providers available at checkout, including:

  • Shopify Payments

  • PayPal

  • Shop Pay

  • Apple Pay

  • Google Pay

These providers process the personal information required to complete your transaction in accordance with their own privacy policies.

SENA does not store complete payment card details.


8. Sharing Your Information

We only share personal information where necessary with:

  • Shopify Inc. and its affiliated companies;

  • payment service providers;

  • shipping and logistics partners;

  • technology service providers;

  • Klaviyo;

  • public authorities where required by law.

Each provider only receives the information necessary to perform its services.


9. International Data Transfers

Because we use international technology platforms, some of our service providers may process personal information outside the European Economic Area (EEA).

Where this occurs, we ensure that appropriate safeguards are in place in accordance with applicable law, including where appropriate:

  • European Commission Adequacy Decisions;

  • Standard Contractual Clauses (SCCs);

  • other legally recognized transfer mechanisms.


10. Data Retention

We retain personal information only for as long as necessary to:

  • perform our contractual obligations;

  • comply with legal requirements;

  • resolve disputes and claims;

  • satisfy tax and accounting obligations;

  • protect our legitimate business interests.

Personal information used for marketing purposes will be retained until you withdraw your consent.


11. Data Security

SENA implements reasonable technical and organizational measures designed to protect personal information against:

  • unauthorized access;

  • alteration;

  • loss;

  • destruction;

  • accidental or unlawful disclosure.

Although no online system can guarantee absolute security, we continuously work to maintain an appropriate level of protection.


12. Your Rights

Depending on applicable law, you may have the right to:

  • access your personal information;

  • correct inaccurate information;

  • request deletion of your data;

  • object to certain processing activities;

  • request restriction of processing;

  • receive a copy of your personal data (data portability);

  • withdraw your consent at any time.

Requests may be submitted to:

soporte.tiendaonline@outlook.es

We may request proof of identity before processing your request in order to protect your personal information.


13. Right to Lodge a Complaint

If you believe that your personal information has been processed in violation of applicable data protection laws, you have the right to lodge a complaint with the competent supervisory authority.

In Spain, this authority is the Spanish Data Protection Agency (AEPD).


14. Children's Privacy

SENA does not specifically target children.

Where parental consent is required under applicable law, such consent must be provided by a parent or legal guardian.

If we become aware that personal information has been collected from a child in violation of applicable law, we will take reasonable steps to delete that information.


15. Cookies

Our website uses first-party and third-party cookies that are necessary for the operation of the store, website security, user experience, analytics, and certain commercial features.

You can manage your cookie preferences through our Cookie Consent Manager available on the website.

For more information, please refer to our Cookie Policy.


16. Automated Decision-Making and Fraud Prevention

To help protect both our customers and SENA, certain transactions may be automatically reviewed using fraud detection systems provided by Shopify and other technology partners.

Where appropriate, these checks may result in a manual review before an order is accepted or declined.


17. Changes to This Privacy Policy

SENA may update this Privacy Policy from time to time to reflect legal, technical, or operational changes.

The version published on this website will always be the current version.


18. Contact

If you have any questions regarding this Privacy Policy or wish to exercise your data protection rights, please contact us exclusively at:

Email:
soporte.tiendaonline@outlook.es